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1920's Cars Are Coming Of Age
1920s cars saw many technical advances that improved the functions of the automobile. Many of the automobile innovations that we assume of as being modern were in fact introduced in the 1920's. For example, electric powered cars, front wheel drive, four wheel drive, and even hybrid fuel/electric cars.The braking system of the cars improved as cars became more powerful and traffic increased. Early cars had mechanical brakes only on the rear wheels requiring a great deal of force from the driver to stop the car. In the cars of the 1920's, cars first had mechanical brakes on all four wheels. Safety glass that did not shatter when broken was introduced in these vintage cars and helped prevent serious injury from even minor accidents. At the start of the decade cars were very basic but still a vast improvement over horse and buggy. Most of the early cars were open tourers) but it didn't take long before they were enclosed and fitted with heaters to improve passenger comfort. By the end of the 1920's however, cars had advanced enough in terms of style, speed and beauty with high levels of comfort and safety. By 1923, closed sedans became more common than open cars making these 1920's cars more comfortable.
1920 Premier |

Companies that had formerly produced horse drawn vehicles became car manufacturers or built bodies on chassis produced by others. Many of the expensive 1920's cars were custom built for their wealthy owners.The rapidly growing automobile industry led by Henry Ford and the Ford Motor Company produced new and better models every year. Increased wages and lower cost vehicles through mass production made cars increasingly affordable, although 3 out of 4 cars were bought on installment plans which is basically how people today finance their cars.
One of the biggest motoring events of 1927 was the release of the "new Ford", the Model A, which replaced the long-standing Model T after 18 years of production.
The car of the 1920's enabled people to travel much further afield than foot or horse had permitted. Touring vacations became popular, but motorists had to plan carefully as there were often long distances between petrol stations and breakdowns of 1920's cars were fairly common. Tourist parks (Motels) and other facilities sprang up to service the needs of traveling motorists. Petrol station chains much like present-time gas stations cashed in on the trend by supplying maps that highlighted their business locations, and then sold travelers food and drink as well as petrol and oil.
  1928 Mercedes-BenzArt Print Buy at AllPosters.com
  Mercedes Type 400, 1925Art Print Warhol, Andy Buy at AllPosters.com
  1929 DuesenbergArt Print Buy at AllPosters.com
  1926 Hispano-SuizaArt Print Buy at AllPosters.com
New makes of 1920's cars proliferated - from the low cost Model T Ford through to the expensive Duesenberg and even more expensive Rolls Royce (now owned by Volkswagen). Most of the carmakers no longer exist or have been amalgamated but many of the old car names like Buick, Cadillac, Chevrolet (all owned by GM Motors), Dodge (owned by Chrysler), Fiat, Ford, Lincoln (Ford), and Oldsmobile (GM) live on today. Others like the Auburn, Cole, Crow, Davis, Dixie, Durant, Elcar, Grant, King, Kline, Lafayette, Kurtz, Marmon, Mercer, Overland, Peerless, Pilot, Roamer, Saxon, Stearns, Velie, Wescott and Winton are only seen in vintage car shows today.
1920 Napier
1922 Studebaker Roadster
1928 Auburn |

1920's Cars' advertisements became more sophisticated as psychology was employed by copywriters to sell 1920's cars. Before this, ads had focused on specifications, engine horsepower, and features but the late 1920's brought in the style of advertising that appeals to people's emotions rather than intellect (pretty much like the modern type of advertisement) . Automobile manufacturers also targeted women drivers by advertising in women's magazines and by manufacturing cars whose appeal had emphasis to women. They accomplished this by varying the range of colors, making improvements in the interior of the car, and by overall improvements in how the cars handle.The influence of the old English horse-drawn coach livery, were obvious as color and design of the new cars borrowed from horse-drawn coaches. Color and design were prime selling point. Features like heaters, balloon tires, and improved suspensions including better shock absorbers made the life of motorists better, even with many roads still unpaved. The wealthy purchased expensive ($15,000-$50,000) European cars like Mercedes (Daimler) and Hispano-Suiza which they imported into America. But America had its luxury cars too like the Cadillac and Packard that were favored by the big name movie stars. By the late 1920s, the automobile had firmly established itself as the newest and most popular method of road transport. The 1920's cars ushered a new automotive age. |
  Mercedes Type 400, 1925Art Print Warhol, Andy Buy at AllPosters.com
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